alexa chung in pepe jeans fall campain 2k10
i think this is an incredible ad campaign. why? because it makes me think that if wearing their clothing could make me look this effortlessly cool, then damnit where can i buy it?! i especially love the look in the 2nd pic -- jeans, jean jacket, scarf, and badass attitude. seriously, i want.
gorgeous, gorgeous pictures. gorgeous, gorgeous models.